On February 8, Salesforce CEO Marc Benioff surprisingly announced EinsteinGPT on his Twitter account. Based on the naming, we could assume that EinsteinGPT = Salesforce Einstein + ChatGPT. Let’s dive into every component and speculate what EinsteinGPT can be like.
What Is Salesforce Einstein
Launched in 2016, Salesforce Einstein is an integrated bundle of AI technologies working across the Salesforce Customer 360 platform. Einstein can help users by providing insights, predictions, and automation of routine tasks. To learn more about Einstein, watch the demo video by Salesforce.
What Is ChatGPT
Trained by OpenAI, ChatGPT is a chatbot application that has become viral in just a matter of weeks (with more than 100 million users in January 2023). Why the hype? ChatGPT can interact conversationally, with natural language, additional questions, and feedback. It looks almost like a classic AI from pop culture! The generative AI bot can answer your questions, provide advice, write code or articles, and much more (yet results can be incorrect or confusing). Despite the worries, ChatGPT is not a threat but rather a helpful tool for the automation of routine tasks.
What to Expeсt
There are some clues that we get from Marc Benioff’s intriguing tweets about EinsteinGPT:
- “It generates leads, closes deals”
- “No more boring reports, now it’ll write them for you with jokes included.”
- “A CRM that knows your customers too well to predict their next move”.
Based on these hints, we could assume that the integration between Einstein and OpenGPT will enhance core Einstein functionality for Sales Cloud with natural language processing for more efficient and quick lead management.
When Do We Get More Info?
The official presentation of EinsteinGPT will be held on March 7th during the annual TrailblazerDX event. ENWAY Journal will keep you updated!
